I like to believe that Radio advertising doesn’t work… yesterday I was proven wrong.
I have never before responded to an ad I heard on commercial radio, but yesterday while on our way to High Point shopping centre to get David some new shoes an ad came on that changed that.
Advertising Skateand Surf brand sale, a warehouse was open to offload stock.
Well David has a tendency towards Globe shoes so we thought, lets go take a look.
We didn’t quite catch all of the ad, we knew it was in Nth Fitzroy and thought maybe on Brunswick Street, so the search was on… we drove right place the place the first time and were almost ready to give up when we turned around and saw it.
$300 later and we were done shopping… for ALL that money we got
- Four pairs of shoes (two each, usually retailling for about $120 each)
- Three pairs of jeans
- Three long-sleeved t-shirts
- A jacket
- A backpack
- Three pairs of socks
All up quite a haul.
I was actually quite surprised they had shoes in my size (15, or 16 depending on the make) when I go into a store and attempt to buy Globes we are always told they don’t stock them that big.